Convert Experiments New Interface

Convert Experiments New Interface

What to Expect

For those that have received invites to the private Beta or will see the orange bar in the top of your application– you can expect to see a whole bunch of A/B experiment awesomeness.

  • New Menu
    You will find all important menu items in the left menu now.
  • Project Dashboard
    There is a project dashboard that gives and overview of all projects and the status of the total usage of the account.
  • Site Area
    A new way to define on what part of the site the experiment should run.
  • Audience
    With 160 preset audience segments you can now easily target your visitor groups. Of course we have the advanced audience options.
  • Goal templates
    We made better goal templates and Google Analytics import options for a better integration with your existing Google account.
  • Simplified Experiment Wizard
    We cut 3 steps in the wizard making the current experiment builder twice as fast so you should be up and running in minutes.


Originally published May 21, 2013 - Updated April 15, 2019

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Dennis van der Heijden
Co-founder and CEO of, Dennis is a passionate community builder and out of the box thinker. He spends his time innovating to make Convert Experiences better. Learn about his journey as an entrepreneur and leader on the SaaS Club podcast.
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