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Convert Experiments New Interface
Written by Dennis van der Heijden
May 21, 2013

What to Expect
For those that have received invites to the private Beta or will see the orange bar in the top of your application– you can expect to see a whole bunch of A/B experiment awesomeness.
- New Menu
You will find all important menu items in the left menu now. - Project Dashboard
There is a project dashboard that gives and overview of all projects and the status of the total usage of the account. - Site Area
A new way to define on what part of the site the experiment should run. - Audience
With 160 preset audience segments you can now easily target your visitor groups. Of course we have the advanced audience options. - Goal templates
We made better goal templates and Google Analytics import options for a better integration with your existing Google account. - Simplified Experiment Wizard
We cut 3 steps in the wizard making the current experiment builder twice as fast so you should be up and running in minutes.
Originally published May 21, 2013 - Updated April 15, 2019