Infographic: Basics of Crafting Landing Pages that Convert

Infographic: Basics of Crafting Landing Pages that Convert

Lemuel Galpo
Written by Lemuel Galpo
November 25, 2014

The people over at GetResponse have created this interesting infographic about the basics of crafting landing pages that convert. Many people understand what landing pages are, but not everyone is familiar with how it can influence your traffic, or even your A/B testing software” href=”https://www.convert.com”>conversion rate. Just applying the basic optimization to landing pages can greatly improve a website’s overall conversion rate.

Aside from featuring the basics of landing pages, the infographic also features several insights and information such as:

  • Separate landing pages
  • How to generate leads
  • Prospect demographics
  • Other marketing channels
  • Target list segments
  • Calls to action
  • Effective headlines

Landing pages are one of the most important parts of a website. It is the first thing that visitors see when they enter your site. It is also the page that establishes the first impression with potential customers. Knowing the basics of landing pages can be very beneficial for every website owner.

Landing Page Basics

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Originally published November 25, 2014 - Updated November 24, 2014
Lemuel Galpo
As Customer Content Manager, Lem is responsible for bringing learnings in conversion optimization and testing to the world. He is part of Convert.com's growth team and coordinates all writers, editors and illustrators.
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