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Chatbots as a CRO Tool: How Conversational AI Helps Convert More Leads

How many leads do you want? More. More is always the answer. To deliver 'more' leads, some of the largest companies in the world are turning to artificial intelligence -- more specifically chatbots. How can a chatbot turn 28.3% of conversations into a lead and 23.7% of leads into sales? (https://blog.ubisend.com/optimise-chatbots/chatbots-increase-sales) This is exactly what…

Written By: Alex Debecker
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Multi-Goal Landing Pages

Conventional wisdom suggests that a landing page should focus on providing one path and one path only. Either the user converts, or not. This works best for most offers. But what if your particular product or offer has a longer sales cycle, and your marketing campaign is likely driving...

Conversation Analytics

Did you know that when you use call tracking you can score leads based on the conversation? Automatically analyze the conversation to give a lead-score to it. Combining call-tracking with A/B testing would allow you to track lead score per variation, how cool is that. I love the idea...

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