Blog About Conversion Optimization & A/B Testing for Agencies & Ecommerce

Shopping with Buttons

The influence that social media has on shopping is huge. Almost every internet user has purchased at least one item from shops online. It is safe to use and people love it because they don’t have to go to the store to buy things they need. The influence of social...... read the full article

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Scaling Analytics: Communicating Change

In building a successful and scalable data system – you have two main players: technology and people. Technology is definitive, something that you can control because you own it, you program it to work for you. Unlike with technology, you can’t deal with people your way. There is a...... read the full article

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Using Psychology In Online Marketing

The emergence of social media has given a lot of options for online marketers to access new avenues for advertising. Marketers now have the means to share products through Facebook, Twitter, Pinterest and other forms of social networking. However, to make your campaign effective you need to know how...... read the full article

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