Blog About Conversion Optimization & A/B Testing for Agencies & Ecommerce

Testing Your Discount Strategy

Do you want to make a higher conversion rate, but you don’t know the right way to do it? Offering discounts to your visitors is probably the best persuasive technique to convert them into customers. If you are not really sure whether this technique is right for you or...... read the full article

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[Infographic] The Era of Data Driven Marketing

The folks over at Lynchpin have given us this great infographic about Data Driven Marketing. This refers to online marketing that uses data taken from various sources (analytics, a/b testing, user reviews) to run their marketing campaigns. The online business world is a very competitive market. The competition is so...... read the full article

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10 A/B Testing Mistakes You’re Probably Making

If you’re an eCommerce or SaaS business owner and want to improve your a/b testing practices and make more money…you’re in the right place! Now, when you think about a/b testing, you instantly think about increasing your conversion rate. “Will my new website changes results in more conversions or less?”... read the full article

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Optimizing Google Web Analytics

Google Analytics has been one of the most effective tools for internet marketers. The application can provide marketers with an in depth look of what is going on with their website int terms of views, visitors, clicks and many more analytical data. Although Google Analytics is considered to be...... read the full article

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