Breaking News: Google Optimize Beta Confirmed

Breaking News: Google Optimize Beta Confirmed

Always be up to Date subscribe to updates - October 1, 2015

Google announced Google Optimize Beta at the Google Analytics Summit on July 9th, and we got the scoop with the first blog post. More information has come available when the Beta sign-up form was made public and included some of the interesting features that the Google Product Team is considering. Here is the list:

The public form for beta sign-ups is confirming our suspicions; that this is a paid product and will likely be part of the premium service offered by Google Analytics. Interestingly, they want to know what tools the beta users are currently utilizing, and the majority seems to fall in the Enterprise category:

Google Optimize Beta Invite

Most likely it will be an A/B testing tool and personalization tool. So, what to expect from a premium tool? Well, with Google Analytics Premium you get plenty of enterprise options at $150,000 USD a year (the price of GA Premium). It begs the question; will you add another $100,000 USD to your budget for this premium enterprise tool? Or will you give Convert Experiences a try where prices are more affordable? (Try our free trial for 15-days)

Originally published October 01, 2015 - Updated November 30, 2016


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Written by Dennis van der Heijden

Co-founder and CEO of passionate in building communities that care. Trying to make that happen inside and outside Convert. I love working with my team to make our A/B testing software better for agencies and e-commerce clients.
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