The folks over at Peak Inbound Marketing have given us this great infographic on what it takes to build the perfect landing page. The infographic presents 10 must use elements to build the perfect landing page. Remember, your landing page is the first page that users see when they enter into your website. It provides the first impression of it and guides each user into the rest of the pages in your website. In past times, landing pages were usually the home pages, now, marketers are building independent pages for the purpose of being an efficient landing page with high conversion rates.
Aside from showing us how to build the perfect landing page, the infographic also shows us interesting and informative insights, including:
- Brand Color and Logo
- Using Navigation
- The Right Headline
- Reinforcing Calls to Action
- Images and Pictures
- Bullets, Features, and Data
The landing page has gotten more attention in recent times because research has shown us that most conversion happen on that page. Most of today’s traffic is fickle and impatient, and visitors will only allow a website a few seconds to meet their criteria. This is why most marketers are committing a lot of time to learn and understand what it takes to create the perfect landing page. So what is the perfect landing page? The perfect landing page maximizes the space on the page to convert every possible visitor that lands there.