Cuker recently shared this infographic on Conversion Optimization for Brands. The infographic shares 5 integral tips on how to increase conversion in a cost effective way. In the online marketing, conversion optimization, otherwise known as conversion rate optimization or CRO, is a way of creating or molding a website or its landing page to increase the number of visitors and increase the percentage of converting those visitors into customers.
These 5 tips will help you improve conversion, but it will also help you gain a more in depth understanding on why these changes can benefit your website. It also shared valuable information such as:
- Main reasons for abandoned carts
- How to Upsell your Products
- How to make that visitor commit to a sale
- How to use Trigger Emails
Most website owners believe that the key to making their website successful is by increasing the number of visitors to their site. While they are not technically wrong, that is not what makes a successful website.
That is why conversion optimization is so important.